NewAge Industries CEO Ken Baker is willing to do whatever he can to encourage his employees to live a healthier lifestyle — including making bribes and bets.

Earlier this year, when Baker learned his New England distributor sales manager wanted to lose 40 pounds, he wondered how he could help motivate him. Baker knew the guy was a gambling man, so he made him a wager.

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This entry was posted by cmonfils on Tuesday, January 10th, 2012 at 8:15 pm and is filed under Wellness. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.