Medicare Advantage (MA) and Part D plans are in the midst of marketing their 2012 products to consumers, analyzing how their products compare to competitors and determining how best to deploy sales force resources to maximize opportunities and win new business. With a slightly longer selling season for health plans and an abbreviated election period for consumers, plans are busy campaigning to retain members and prospecting for new ones. 

Tags:

This entry was posted by cmonfils on Sunday, November 20th, 2011 at 8:44 pm and is filed under Medicare. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.